Category Archive : News

iPhone 11 series is officially launched with three cameras

Designedly, the iPhone 11 comes with a 6.1-inch Liquid Retina HD screen. The real difference is on the back of the phone.

The huge camera module and the logo moved to the middle became the business card that it was recognized at a glance.

In addition, iPhone 11 also offers 6 new colors of red, black, green, purple, yellow and white, of which green and purple are the new color matching this update.

The iPhone 11 Pro and iPhone 11 Pro Max continue the dual-camera route, with screen sizes of 5.8 inches and 6.5 inches, but upgraded to a Super Retina XDR (OLED) screen that saves 15% in power consumption, with a maximum display brightness of 1200 special.

According to Apple, the iPhone 11’s battery life will be one hour longer than the iPhone XR, making it the longest iPhone for Apple; the iPhone 11 Pro series is 4-5 hours longer than the iPhone XS series.

iOS 13 will be available on September 19: list of compatible iPhone

iOS 13 will be available on September 19: list of compatible iPhone

Apple has finally officialized the arrival on the market of its new devices. Tonight, we were able to discover the Apple Watch Series 5 or the new iPad.

But what has obviously unleashed the crowds was none other than the new iPhone 11, which supplants the iPhone Xr, plus the iPhone 11 Pro and 11 Pro Max. These will come out directly under iOS 13, which we already know the new features.

Here is the list of iPhone that will benefit from this new major update:

  • iPhone 11
  • iPhone 11 Pro
  • iPhone 11 Pro Max
  • iPhone XR
  • iPhone Xs
  • iPhone Xs Max
  • iPhone X
  • iPhone 8
  • iPhone 8 Plus
  • iPhone 7
  • iPhone 7 Plus
  • iPhone 6S
  • iPhone 6S Plus
  • iPhone SE
  • iPod Touch (7th generation)
WhatsApp Video Calls with Google Assistant

Users Can Now Make WhatsApp Video Calls with Google Assistant

If you say “Okay Googe, Send Whatsapp message” or if you say “Okay Google, Make a WhatsApp call” it will make a call for you.

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Facebook Is Removing Likes Counter Feature

In an attempt to stem the never-ending race at Like, which we find endlessly behind every publication, Facebook has decided to take an example on Instagram by considering, too, to remove its counter from posts.

This is information that we owe to the engineer Jane Manchun Wong, and that could mark the end of the race to Like on Facebook. Note that just like on Instagram, which already tests the tool successfully in several countries including Canada and Brazil, the number of Like would still be accessible to the author of the post, even in case of general deployment of the functionality.

Asked by the site TechCrunch, Facebook has confirmed his desire to test sustainably the removal of the counter of Like, but without giving further details on the subject. While the likes have long been the main engine of interactions on Mark Zuckerberg’s social network, the platform seems to have been detaching itself for some months – at least in part from its historical system, by curbing the pressure of counting Like and the ill-being that the latter can sometimes generate in the user.

For Instagram, the company had justified its choice by explaining the goal “that your friends focus on the photos and videos you share, not the number of likes they get.”

After months of waiting, its finally here – The Samsung Galaxy Fold is getting released!

After a long delay due to last moment discovery of embarrassing flaws, Samsung is now releasing its first fold-able phone. The launch of the Samsung Galaxy Fold is finally near and is just a few days away.

People began registering for the USD 2000 foldable smartphone recently in China. Samsung is to release the phone on September 6, 2019, which coincides with the opening day of the 2019 IFA consumer electronics trade show in Berlin.

What a day to launch the new phone!

When was the release date chosen?

Yonhap News Agency reports Samsung and other mobile operators are discussing the launch date to be September 6 in South Korea itself. Samsung will use the event to showcase the revised model at the 2019 IFA electronics fair in Berlin.

At the moment, it seems as Samsung is quite confident to bring the release period earlier than anticipated. Earlier reports indicated the phone’s launch to be later in September.

The initial shipment of the Samsung Galaxy Fold for South Korean consumers numbers between 20,000 to 30,000 units. Its price in South Korea will be 2.3 million equal per unit (equal to USD$ 1902). Samsung is expected to launch the folding smartphone in China & the United States in September 2019 but at later dates.

Any corrections made in the Galaxy Fold?

Samsung has revealed a few corrections it made to the Galaxy Fold, including:

  • tucking in the protective screen layer,
  • addition of further metal layers beneath the screen to reinforce it
  • reduction of space between the body & the hinge.

The corrections to the model were made after reviewers reported major issues with the review units of the Galaxy Fold, such as broken, bulging & flickering screens. The reviewers also peeled off the protective screen layer by mistake, assuming that it was a screen protector. But it later turned out to be a key component of the phone’s display.

This is what caused the phone’s launch to be delayed.

Brief overview of the price and features of the Galaxy Fold

The current handset of the Samsung Galaxy Fold is priced at USD$ 2,000, an amount most consumers are not willing to pay. Currently, it is not available to a larger segment of the population.

Samsung is planning to use an affordable design to reduce its price with an internal storage of just 256 GB. That is half of what the current Galaxy Fold offers (i.e. 512 GB).

Further specifications of the phone are:

  • A 7.3-inch primary flexible AMOLED display.
  • An operating system of Android 9.0 with one UI.
  • Uses a CPU of Snapdragon 855.
  • 12 GB RAM.
  • External display (which is closed) is 4.6 inches with HD+ display.
  • Main display is of 7.3 inches (QXGA +).
  • Rear Camera of 12 megapixel wide-angle (f1.5 to f/2.4), 12-megapixel telephoto (f/2.4) and 16 megapixel ultra-wide (f/2.2).
  • Closed front camera of 12 megapixel (f/2.2).
  • Open front camera of 10-megapixel selfie (f/2.2), with 8-megapixel RGB depth (f/1.9).
  • Fingerprint sensing power button.

It is currently available in the colors: Space Silver, Cosmos Black, Martian Green and Astro Blue.

Smartphones and other gadgets that are rivalling the Samsung Galaxy Fold

At the moment, Huawei’s Foldable smartphone Mate X was also scheduled to arrive in September. But, Huawei reported that it is unlikely to release any earlier than November. The only other competing gadget to the Samsung Galaxy fold is Apple’s foldable iPad.

Will Samsung capitalize on the smartphone market with the new & improved Galaxy Fold?

Samsung has fixed the problems in the hinge and in the screen with reinforcements & extra layers. It will hopefully survive thousands of folds it will endure without showing any signs of wear. It is confident that the Galaxy Fold will have a better life span as compared to the normal smartphone.

If the Galaxy Fold succeeds after the launch, then the phone will definitely be able to succeed and thrive in the market and win billions of hearts too.

Nokia Ranked No.1 Worldwide In Software and Security Updates

According to Counterpoint Research, Nokia is currently number one in security updates, currently, 96% of all Nokia phones are running Android Pie.

Data was collected by Counterpoint Research and their main focus was to maintain security and Android stability.

Nokia phones software updates

While, Samsung was able to rank second, as well as Xiaomi was on the third rank. Huawei was able to secure fourth place.

Now the question arises that which smartphone brand is taking less time in launching the Android Pie

YouTube is testing a queue feature for its videos

YouTube is testing a queue feature for its videos

Until September 10, anyone who wants it will be able to experience a queue feature on YouTube.

Until today, YouTube did not offer a video queue. To watch several videos of his choice, he had to create a playlist. Or get carried away by the suggestions of the service with its “  to follow  ” feature. This era of System D should soon be over. YouTube has announced the test of a real queue with its users.

Everyone can benefit from the test until September 10th. You need to go to youtube.com/new, which lists the experimental features offered by the platform, and press the ” try  ” button  in the “  create a queue  ”. From now on, when hovering over the thumbnail of a video, a small list icon titled “  add to queue  ” appears in the corner, just below the ” watch ” icon.  later  .

First Walmart and now, Amazon! The Story of Tesla Solar Panels Catching Fire

First, it was Walmart whose shops caught fire due to Tesla solar panels and that resulted in Walmart suing the electric car maker. Now, Amazon has also experienced a fire that stems from Tesla’s solar panels, as reported by CNBC.

Amazon also revealed that it has no further plans to install any more solar panel systems following the incident. However, Tesla claims that incident is isolated.

Somehow, Tesla’s claims of Amazon’s incident being isolated are dumbfounded. In the past week, Walmart has filed a lawsuit against Tesla. Walmart alleges that the fires at sever of its stores were due to the solar panel systems, and the company had Tesla install them on more than 200 of its stores across the states.

What Happened at Amazon’s Redland, California Warehouse?

Amazon discloses Tesla solar panels on the roof of one of its warehouses caused a fire last year. Such adds to the scrutiny of Tesla’s solar panel business following Walmart’s lawsuit filed against Tesla last week which has condemned the electric car giant’s solar business to the bottom of the barrel.

Amazon revealed to Bloomberg in an email on Friday that one of Tesla’s installed solar energy systems installed at its Redlands, California warehouse caught fire in June 2018. Representatives from the e-commerce giant declined to comment in public regarding the incident but have somehow confirmed that the company will no longer be working with Tesla anymore.

Following the news of Walmart suing Tesla, both companies released statements that they are in talks to resolve the issue. However, the issue has become serious since Walmart has suffered damages at 7 of its stores which also resulted in these stores getting closed temporarily.

The Amazon warehouse incident somehow looks to be a small-scale incident and the e-commerce behemoth revealed that it has a relatively smaller number of solar panel systems installed in comparison to Walmart.

Walmart installed Tesla’s solar panel systems from its subsidiary SolarCity some time ago and Tesla acquired the solar energy company in 2016, aiming to create a one-stop shop for everything solar.

However, things are not rosy for Tesla as its acquisition of SolarCity back then for USD$ 26 billion is marred by controversy that still goes on today. Elon Musk’s first cousins Peter Rive and Lyndon Rive were the brains behind SolarCity and Musk held 1/5th of the company’s shares valued around USD$ 575 million at the end of the year 2015.

Such does not spare either Tesla or its subsidiary SolarCity. The operations of SolarCity are not going well as its parent Tesla had hoped. It faced issues in production due to technical challenges a year ago. A recent report says that Tesla has been exporting most of the solar cells it has produced made at its Gigafactory in New York, instead of using them for Solar Roof installations.

A representative from Tesla communicates the following to Business Insider:

“All 11 Amazon sites with solar from Tesla are generating energy and are proactively monitored and maintained. Last year, there was an isolated event that occurred in an inverter at one of the Amazon sites. Tesla worked collaboratively with Amazon to root cause the event and remediate. We also performed inspections at other sites, which confirmed the integrity of the systems. As with all our commercial solar installations, we continue to proactively monitor the systems to ensure they operate safely and reliably.”

How Much Does Walmart’s Lawsuit Add to Tesla’s Woes?

Walmart filed a lawsuit against Tesla claiming its solar panels were responsible for fires at seven of its stores. Such has forced the retail giant to take off solar panels from all of its 240 stores where they were installed by Tesla.

Walmart released the following statement in its complaint against Tesla:

“To this day, Tesla has not provided Walmart with the complete set of final ‘root cause’ analyses needed to identify the precise defects in its systems that caused all the fires. The number of defects, however, is overwhelming and plainly indicative of systemic, widespread failures by Tesla to meet the standard of care, as set forth in the governing contracts, as to the solar systems installed at Walmart’s stores.”

Tesla is yet to respond to Walmart’s complaint.

Will Tesla Survive the Onslaught Through Its Latest Tactics?

Last summer, Tesla started ‘Project Titan’ which is known be an attempt in quietly replacing defective solar-panel parts across the United States, as per documents seen by Business Insider.

However, Tesla’s solar business has been hit by a sharp drop in sales. CEO Elon Musk is yet to tweet about the complaints. Instead, he announced a refurbished pricing plan as a way to boost the slowdown in the solar business.

Somehow, no one seems to be convinced by Elon Musk’s statement.

Not Another One! Facebook And Instagram Developing a New App Called ‘Threads’

Who would have thought that Facebook would be developing another new messaging app? And this time, it is doing so to rival Snapchat. This app will be named ‘Threads’.

Facebook is reported to be developing Threads as a new messaging app. It is aimed at helping users share more information more often with their close friends. Those close friends will be picked up from the close friends’ list users have on Instagram and Facebook.

What is the functionality of Threads?

Threads is created to automatically share close details, such as location, internet speed, battery life and the like. The app also shares typical social media posts such as text and pictures. Threads is intended to work with the ‘close friends list’ of users listed on Instagram.

Threads will act as a companion to Instagram. Currently it is in testing at Facebook

Threads is engineered as Instagram’s ‘sister’ app and invites users to share close details with their close friends using Instagram’s creative tools. The app includes an opt-in ‘automatic sharing’ feature allowing people on the app user’s close friends list receiving regular updates, about where the person is, and vice versa.

Threads also allows users to update their respective statuses manually, with those statuses being shown in the main feed along with the messages. The app will show online users with a green dot, allows users to quickly read stories shared by friends and also includes its own camera function.

It is the latest in apps automating status sharing through mobile phone sensors & one-tap status sharing. In 2014, a similar app called ‘Status’ tried doing the same thing as Threads, and in 2015, Danny Trinh’s free app took another yet similar approach.

Why are Facebook & Instagram developing Threads?

After facing years of sustained & rising criticism in its negative role in the promotion of political propaganda, false news, false information, spam content, failure to stop large-scale data breaches & verbatim genocide, Facebook signaled major changes which are currently in progress.

Facebook CEO Mark Zuckerberg announced this year that his company would be improving Facebook’s privacy.

Facebook has also started a project aimed at merging the services of WhatsApp, Instagram, and Facebook. Such will allow users to send messages instantly across these apps without the need for switching between the apps. The apps will remain separate, but their messaging functionalities will now be under one umbrella.

Could this be an attempt by Facebook to mask its numerous failures? It is becoming highly probable that Facebook is doing so by making an impression in the general public that it is moving on from being an open public forum to a close one shielding users’ information.

The concluding point – Will Thread survive or face another rollback?

There are doubts among the general populace about the survival of threads after its inception. Such became evident when the social media giant ended its support for Direct, which was a camera-first app that not only resembled but mimicked Snapchat.

Direct was unveiled in 2017 and was tested in Chile, Israel, Italy, Portugal, Turkey & Uruguay. However, the launch of direct was canceled before a global release was to occur. There is ambiguity in whether Threads will be launched or not.

There is a likelihood that Facebook might end the development of the app before giving it to the general public (as it did with Direct). However, Facebook’s CEO Mark Zuckerberg asserted back in March that he sees private messaging as the company’s future.

Threads appears to be part of the efforts of Facebook’s latest vision of making private messaging become a reality.

Will Facebook succeed this time? Or will it falter with just another failed launch?

Best Instagram Marketing Strategies

Best Instagram Marketing Strategies to Promote Your Niche-Focused Business

Instagram is one of the fastest growing social media platforms currently making to the frontline of the Internet. With more than a billion accounts, Instagram has created quite an impact especially among teens. It has become a social networking website that one just can’t ignore. It has now become an integral part of our lives and what’s more? It has also become quite the resource to promote business. 

However, not every brand on the Instagram market has earned its significant liberty to rapidly grow as some have. Doesn’t it make you wonder what some of these major brands are doing that’s working out for them? I am also eagerly interested just as you are. So, I took some time off from my busy schedule and performed the necessary research. Here are a few Instagram marketing strategies to help you promote your business effectively on Instagram. Now, you can also turn 0 to 100 real quick. 

Build a Community Around Actionable Hashtags

It is a great strategy that is most commonly observed being practiced by some of the major brands. 

Actionable Hashtags

To best explain the concept, let’s consider Nike. The business chose to run their Winter Campaigns captioned as “Choose Your Winter.” Nike used a hashtag campaigning method titled as #runfree campaign which really attracted a great number of audience and before you know it, the hashtag became quite the trend. Nike benefited from the hashtag by building its own community around it. 

You as a starter brand can do the same as well. Pick out hashtags or create the ones that are really impactful. Now custom-tailor your brand campaigns to favor these hashtags and run your campaigns. 

For example, Infatuation is a trendy restaurant review website found back in the year 2009. These guys weren’t quite the popular review sites on the Internet block, but with their hashtag #EEEEEATS, they created a significant impact and earned their popularity. The hashtag give them quite the virality. 

Be an Empath, and Relate to Your Followers

Most brands and businesses are empathic so they aim to understand their target audiences. By knowing the teeny tiniest bit of details and happenings in their life, they are able to create Instagram posts that are quite an attraction for them. As a brand, I am sure you’ve already established a few buyer personas of your own, and you already have an idea of what your average lead may look like. 

However now, it is that time when you have to seek why they are present on Instagram. Are they coming to Instagram because they want to kill boredom or are they there to check on their friends? 

A great example of empathy on Instagram is

empathy on Instagram is

So how can brands become empathic? 

Let’s assume that one of your clients love cakes and he or she gets super excited when they see one on their Instagram feeds. You are a cake selling brand and hence, you take some snazzy looking images of the cake. Now, just optimizing your Instagram campaign to show those images on client’s feed isn’t going to be enough. What you require is a bit of captioning and an Instagram harpoon. 

What are Instagram harpoons? These are humorously designed and well-written social captions. 

For instance, 

“Who would love to have this CAKE on a Sunday Breezy Morning with her beloveds? #sundaybreezymornings #fonduecakes #cakeseason 

Your Biography Plays a Significant Role

When you are creating your Instagram bio, just keep in mind that you design them a whole lot differently than your Facebook & LinkedIn profile. Your Instagram shouldn’t contain any boring details such as your long lasting Resumes and professional qualifications. What audiences nowadays are basically seeking is how human-like is the brand and can it connect with the audience requirements?  

For example, check how Mesmereyez, halloween contact lenses selling business has done it correctly.

To make your brand bio details shine out among your competitors, you can use a mix of emojis and humorous single-liners and create a more humanized connection between yourself and the audience. 

Why Not Share Videos on Your Instagram

The video feature on Instagram is not anything new but it has gained some significant popularity over-time. Many brands who are promoting their businesses on Instagram are leveraging the power of short 15-second videos to ensure that their brand message is heard loud and clear on social podiums. 

For example, here’s a video campaign that Oreo ran earlier this year. 

The campaign was pretty much designed to promote a chance to win something with Oreo. 

However, you can use video in different number of ways instead. You can use a video to promote a product launch taking place, for example, over here Oreo is marketing one of its maple creme cookies.

https://www.instagram.com/p/B1bbsOclSdw/?utm_source=ig_web_copy_link

Or you can share some behind-the-scenes funny moments like Oreo did with Wiz Khalifa. 

You can even embed these Instagram videos on your website, if you have one. That’s the only puzzle which you are missing out on, to complete your perfect Instagram marketing circle once and for all. 

Promote Your Instagram Just About Everywhere

Creating a profile on Instagram and marketing your content consistently isn’t going to get you anywhere. If you want people to see your profile or reach out to you, then you need to make sure you promote your Instagram in other places as well. For instance, if you have a homepage or different product pages interconnecting to your social networks, put your Instagram social icon there as well.

Start internally by asking your stakeholders to share your Instagram account using relevant business hashtags. Learning the art of hashtagging is significantly important, and businesses who know how to leverage that art are the ones that expressively grow then those who don’t put their focus on it at all. 

Include your Instagram icon in your email signatures, on your social profiles, in your business cards, on websites and just about everywhere which can give your Instagram profile a good exposure. 

Instagram is the future’s way forward for businesses. It is not only growing at an immense pace but more than half the society is actively using it on a daily basis. Businesses who fails to pay attention to Instagram marketing often suffer a business backlash. It’s because they normally leave a large market untapped! If you haven’t invested your time in Instagram advertising and marketing, now is the time.